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Cookie Policy

Last updated: June 2026

This Cookie Policy explains how MrMatch uses cookies, pixels, local storage, software development kits, device identifiers, and similar technologies when you use our website, mobile applications, emails, notifications, and related services.

This Cookie Policy should be read together with our Privacy Policy and Terms of Service.

1. WHO WE ARE

MrMatch is supported by business entities in Australia and India.

MR MATCH PTY LTD, Australia, manages the MrMatch brand and international business operations.

MORANT TERRA PRIVATE LIMITED, India, provides technology development, customer support, operational services, and payment processing support for the MrMatch platform.

References to “MrMatch”, “we”, “us”, or “our” refer to the MrMatch platform and its related operating entities.

2. WHAT ARE COOKIES AND SIMILAR TECHNOLOGIES?

Cookies are small text files placed on your browser or device when you visit a website. Cookies help websites work properly, remember preferences, improve security, understand usage, and provide a better user experience.

We may also use similar technologies, including:

  • Pixels
  • Tags
  • Local storage
  • Session storage
  • Device identifiers
  • Mobile app SDKs
  • Push notification tokens
  • Email tracking pixels
  • Link tracking
  • Security tokens
  • Analytics tools

In this Cookie Policy, we use the word “cookies” to refer to cookies and similar technologies.

3. WHY WE USE COOKIES

MrMatch may use cookies and similar technologies to:

  • Keep the platform secure
  • Help users sign in and stay signed in
  • Protect accounts from fraud and misuse
  • Support verification and safety features
  • Remember user preferences
  • Improve website and app performance
  • Understand how users interact with MrMatch
  • Send and measure emails, match alerts, and notifications
  • Improve marketing and advertising
  • Support payments and checkout
  • Support Safe Date features
  • Improve AI-assisted tools and platform experience
  • Comply with legal, security, and operational requirements

4. TYPES OF COOKIES WE USE

4.1 Strictly Necessary Cookies

These cookies are required for the website, app, and platform to function properly. Without these cookies, some services may not work.

We may use strictly necessary cookies for:

  • Login and authentication
  • Account security
  • Session management
  • Fraud prevention
  • Bot protection
  • Form security
  • Website load balancing
  • Payment checkout
  • Verification flow support
  • Cookie preference storage
  • Preventing repeated security prompts
  • Protecting the platform from abuse

Examples may include cookies or similar technologies used for account login, security checks, Cloudflare protection, payment processing, and platform stability.

These cookies do not require consent where they are necessary to provide the service requested by the user.

4.2 Security and Fraud Prevention Cookies

We may use cookies and similar technologies to help protect MrMatch, our users, and our systems.

These technologies may help us:

  • Detect suspicious login activity
  • Identify fake accounts
  • Prevent automated abuse
  • Prevent scraping or bot activity
  • Support fraud prevention
  • Protect payment activity
  • Support account verification
  • Maintain platform safety

Security and fraud prevention cookies may be used together with automated systems, human review, and third-party security providers.

4.3 Preference Cookies

Preference cookies help us remember choices you make on MrMatch.

These may include:

  • Language preferences
  • Region or country preferences
  • Display preferences
  • Cookie consent choices
  • Login preferences
  • Notification preferences
  • Privacy settings
  • Search or filter preferences
  • Theme or appearance preferences

These cookies help make the platform easier to use and more personalised.

4.4 Performance and Analytics Cookies

We may use analytics cookies to understand how users interact with our website and app.

These cookies may help us understand:

  • Which pages users visit
  • How users move through the platform
  • Which features are used most often
  • Where users experience errors
  • Website loading speed
  • App performance
  • Signup flow performance
  • Payment flow performance
  • Marketing campaign performance
  • General user engagement

Analytics data helps us improve MrMatch, fix technical issues, improve user experience, and understand platform performance.

Where required by law, we will ask for consent before using non-essential analytics cookies.

4.5 Marketing and Advertising Cookies

We may use marketing and advertising cookies to:

  • Measure advertising performance
  • Understand which campaigns bring users to MrMatch
  • Show relevant offers or promotions
  • Measure signups from marketing campaigns
  • Avoid showing repeated ads
  • Improve launch campaigns
  • Promote memberships, Diamonds, and platform features
  • Understand interest in MrMatch services

Marketing cookies may be placed by MrMatch or by third-party advertising and analytics partners.

Where required by law, we will ask for consent before using marketing or advertising cookies.

4.6 Email Tracking and Communication Technologies

MrMatch may send emails, SMS, push notifications, and in-app notifications related to:

  • Account activity
  • Login and security
  • Verification
  • Match alerts
  • Messages
  • Safe Date alerts
  • Trusted contact alerts
  • Membership purchases
  • Diamond purchases
  • Platform updates
  • Promotions and marketing
  • Customer support

Emails may contain tracking pixels or tracked links that help us understand whether an email was delivered, opened, clicked, or interacted with.

We may use email tracking to:

  • Confirm delivery of important messages
  • Improve email performance
  • Measure marketing campaigns
  • Understand match alert engagement
  • Support Safe Date communications
  • Prevent abuse or misuse
  • Improve user communication settings

Users may unsubscribe from marketing emails using the unsubscribe link where available.

Important account, safety, legal, transaction, verification, and Safe Date communications may still be sent where necessary to operate the platform.

4.7 Safe Date and Trusted Contact Technologies

When a user activates Safe Date, MrMatch may use cookies, secure links, tracking technologies, and communication tools to support the Safe Date feature.

Safe Date technologies may help us:

  • Send date information to trusted contacts selected by the user
  • Send SMS or email alerts to trusted contacts
  • Provide secure access links to trusted contacts
  • Allow trusted contacts to view Safe Date status from their device
  • Support check-ins and safety alerts
  • Support location-related updates where enabled
  • Maintain security around Safe Date links
  • Prevent unauthorised access to Safe Date information

Trusted contacts may be able to access Safe Date information through a secure link without downloading the MrMatch app.

Safe Date features are designed to support safety, but they do not guarantee personal safety, emergency response, or the conduct of any user.

4.8 Mobile App Technologies

If you use the MrMatch mobile app, we may use mobile technologies such as SDKs, app identifiers, crash reporting tools, push notification tokens, and device identifiers.

These may be used to:

  • Keep the app working properly
  • Send push notifications
  • Support match alerts
  • Support chat notifications
  • Support Safe Date alerts
  • Detect crashes and errors
  • Improve app performance
  • Prevent fraud and abuse
  • Support verification and security
  • Understand feature usage

Mobile app settings may allow users to control certain permissions such as notifications, location, camera, photos, or device access.

4.9 Local Storage and Session Storage

MrMatch may use local storage or session storage in your browser or app.

These technologies may help us:

  • Maintain login sessions
  • Store temporary settings
  • Save cookie preferences
  • Improve page loading
  • Support security features
  • Remember limited user interface preferences
  • Support app or website functionality

Local storage may remain on your device until cleared by you or by the platform, depending on its purpose.

5. THIRD-PARTY TECHNOLOGIES

MrMatch may use trusted third-party service providers that place or use cookies and similar technologies.

These providers may support:

  • Cloud hosting
  • Content delivery
  • Website security
  • Bot protection
  • Analytics
  • Advertising
  • Email delivery
  • SMS delivery
  • Push notifications
  • Payment processing
  • Verification services
  • Customer support
  • Fraud prevention
  • Crash reporting
  • Performance monitoring

Third-party providers may process information according to their own privacy and cookie policies.

We do not control all cookies placed by third-party providers. Users may manage third-party cookies through browser settings, cookie preferences, device settings, or provider opt-out tools where available.

6. PAYMENTS AND CHECKOUT

When users purchase memberships, Diamonds, Incognito access, Boosts, Fire Mode add-ons, or other digital services, cookies and similar technologies may be used to support checkout, fraud prevention, payment confirmation, and transaction security.

Payments may be processed by Morant Terra or authorised payment providers acting on behalf of MrMatch.

MrMatch does not normally store full payment card details. Payment card information is handled by authorised payment processors.

7. VERIFICATION AND SAFETY FEATURES

When users complete verification or safety features, MrMatch may use cookies and similar technologies to support identity verification, facial verification, liveness verification, profile verification, account safety, and fraud prevention.

These technologies may help us:

  • Confirm account sessions
  • Protect verification flows
  • Prevent repeated fraudulent attempts
  • Maintain verification status
  • Support SafeDate Certified Shield eligibility
  • Protect users from impersonation and misuse

Verification technologies are used to help maintain trust and safety on the platform.

8. AI-ASSISTED FEATURES

MrMatch may provide AI-assisted features, including chat suggestions, conversation starters, profile assistance, recommendations, and other automated tools.

Cookies and similar technologies may be used to:

  • Improve AI-assisted feature performance
  • Understand feature usage
  • Prevent misuse
  • Maintain security
  • Personalise user experience
  • Improve platform quality

AI-generated suggestions are provided for convenience only. Users remain responsible for reviewing and deciding whether to use any AI-generated content.

9. HOW LONG COOKIES LAST

Cookies may be session cookies or persistent cookies.

Session cookies are temporary and are usually deleted when you close your browser or app session.

Persistent cookies remain on your device for a set period or until you delete them. These cookies may be used to remember preferences, maintain security, support analytics, or improve user experience.

The duration of cookies depends on their purpose, provider, and platform settings.

10. MANAGING COOKIE PREFERENCES

Where required, MrMatch may provide a cookie banner or cookie settings tool that allows users to accept, reject, or manage certain categories of cookies.

Users may be able to manage:

  • Strictly necessary cookies
  • Preference cookies
  • Analytics cookies
  • Marketing cookies
  • Third-party cookies

Strictly necessary cookies cannot usually be disabled through our cookie settings because they are required for the platform to function.

Users can also manage cookies through browser settings. Most browsers allow users to:

  • Block cookies
  • Delete cookies
  • Clear browsing data
  • Disable third-party cookies
  • Receive alerts before cookies are placed

Disabling cookies may affect platform functionality. Some features may not work properly without cookies.

  • Cookie Consent Management

MrMatch uses CookieYes or similar consent management tools to display cookie notices, manage cookie preferences, store consent choices, and help us respect user cookie settings on our website.

CookieYes may use strictly necessary cookies or similar technologies to remember your consent choices and ensure your preferences are applied when you use the MrMatch website.

Users may update or withdraw cookie preferences at any time by using the “Cookie Preferences” link available on our website, where provided.

11. EMAIL AND MARKETING PREFERENCES

Users may manage marketing email preferences by using the unsubscribe link included in marketing emails where available.

Users may also contact MrMatch support to request changes to marketing communication preferences.

Please note that users may still receive important service-related communications, including:

  • Account security emails
  • Verification messages
  • Payment confirmations
  • Safe Date alerts
  • Trusted contact communications
  • Legal notices
  • Customer support messages
  • Safety-related messages

12. DEVICE AND APP SETTINGS

Users may manage certain app permissions through their mobile device settings.

This may include:

  • Push notifications
  • Location permissions
  • Camera access
  • Photo access
  • Microphone permissions
  • App tracking settings
  • Background activity settings

Changing device permissions may affect certain MrMatch features, including verification, profile photo uploads, Safe Date, notifications, and location-based features.

13. DO NOT TRACK AND BROWSER SIGNALS

Some browsers provide “Do Not Track” or similar privacy signals.

Because there is no single industry standard for responding to all browser signals, MrMatch may not respond to every signal automatically. Where required by applicable law or where technically supported, MrMatch will respect applicable privacy choices and consent preferences.

14. CHILDREN

MrMatch is intended only for users who are 18 years of age or older.

We do not knowingly use cookies or similar technologies to collect personal information from minors.

15. CHANGES TO THIS COOKIE POLICY

We may update this Cookie Policy from time to time to reflect changes in our platform, technologies, legal requirements, or business operations.

Updated versions will be posted on the MrMatch website with a revised “Last Updated” date.

Continued use of MrMatch after updates means you accept the updated Cookie Policy.

16. CONTACT US

For questions about this Cookie Policy, cookie preferences, or privacy-related requests, please contact us through the contact information available on the MrMatch website.